Bing SEO Criteria – Well Known SEO Tactics
August 18, 2009
Optimization for Bing appears to come down to some well known SEO tactics and one possibly not so well known one, external linking. • Domain age – the older the better! • Tons of original content – think of your visitors! • Title tags should be keyword rich – This should go without saying. • Linking out favored over reciprocal – interesting and one I do agree with, shows my relevant content linking out to other relevant content. • Lastly, be sure not to exclude Bing from your PPC activities. Not sure what your site’s stats are, but for those sites I am responsible for, we now have an much greater increase in Bing traffic over Yahoo, by approximately 20% – so I am certainly more mindful of who and what Bing is now more than any other MSN search engine.
Filed under: BING, SEO Factors
5 Comments Leave a Comment
1.
Jeff M | August 27, 2009 at 4:04 pm
Hi Janet,
Saw your list and I agree, but I thought I’d throw in a few more Bing Best Practices to keep in mind:
Capitalize the first letter of your keyword on the page
Bing really loves K.I.D.s
Stay literal, Bing’s lexicon engine is a lot more literal than Google’s
2.
admin | August 27, 2009 at 4:14 pm
Great points Jeff! I wasn’t aware of Bing’s being so literal – but thanks for that!
I guess the capitalization of first letter of keyword is sort of a call out to them, along the lines of or for Google
3.
admin | August 27, 2009 at 4:15 pm
Love wordpress – it took my HTML and used it, what I meant to say is along the lines of BOLD or Strong as is the case for Google
4.
Taylor Lewis | July 5, 2010 at 1:25 pm
website analytics is so important if you want to monitor the status of your website.`~`
5.
admin | July 6, 2010 at 9:59 am
@Taylor Your 100% right, but that isn’t necessarily specific to optimizing for Bing. Everyone should include analytics in everything they do.
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